LAS VEGAS — Skullcandy has announced its first headphones specifically targeted toward women.
The line consists of ear buds and headphones with adjustments in clamping pressure and form-fitting female-specific ear gels with Pureclean. The company plans to highlight the differences in men’s and women’s hearing while promoting the line, citing studies that said women’s hearing is more sensitive than men’s at higher frequencies.
Three models will initially make up the line, which will launch in March: the Dime in-ears ($29.99), Bombshell in-ears ($49.99) and Knockout on-ears ($99.99). The Knockout headphones will ship with a wristlet.
Skullcandy will also begin shipping its Sport Performance line in June. The ear buds, in-ear and ear hanger earphones will be geared toward “athletic audiophiles,” the company said
Pricing will range from $29.99 to $49.99.
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