NEW YORK - Sirius XM declared its new iPhone application a hit, announcing the app has been downloaded more than one million times from the iTunes App Store within its first two weeks on the market.
The Sirius XM app is currently ranked the seventh most popular free entry on the App Store. The leading free app is iHandgun which essentially turns the iPhone into a toy gun. Other leading free apps are mainly game titles.
The Sirius XM app streams up to 120 satellite radio channels in a free trial for seven days, after which users must pay for service including a $3 monthly Internet fee on some plans.
"Reaching more than 1 million downloads so quickly is a strong testament to our world-class programming and Sirius XM's instant brand recognition," said Scott Greenstein, president and chief content officer.
The Sirius XM app does not include access to Howard Stern's programming, although most other Sirius XM stars are offered including Oprah Winfrey, Martha Stewart and Eminem. MLB Play-by Play, NFL and NASCAR programming is also excluded from the iPhone/iPod touch app.
The app allows users to purchase a Sirius XM song while it is playing or tag favorite songs for purchase at a later time on iTunes.