SED Adds Orion/Sansui TV Lines

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Atlanta — Orion America said that A/V distributor SED International, based here, has signed on to carry its Sansui branded line of LCD, plasma and CRT televisions.

“Sansui/Orion has a strong name in the electronics industry and is a great addition to our growing CE line card,” stated Tom Roper, SED International consumer electronics director and general manager. “We chose Sansui televisions because of the outstanding combination of quality, value and service they provide.”

The Sansui-branded television line includes an assortment of step-up features including dual HDMI and PC inputs, “and the latest generation panels,” the company said.

Support programs include a nationwide network of authorized service centers and toll-free customer service assistance.

“Sansui is excited to add SED as a distribution partner because of SED’s focus on continued growth in distribution of consumer electronics products,” said Makoto Katsuki, national sales manager for Orion America. “Matching Sansui home entertainment product, which offers outstanding performance, diversity in design, unrivaled value and unparalleled after sale support, with SED’s commitment to customer satisfaction creates a winning combination.”

SED will carry the full assortment of Sansui HDTV products, with initial models including 26-inch and 32-inch LCD TVs with and without built-in DVD players, and a 50-inch plasma TV with high-end features. Sansui CRT TV products will also be available through SED.

SED International distributes computer hardware, consumer electronics and wireless communications products to channel partners throughout the United States and Latin America.

SED International is headquartered in Atlanta with additional sales offices and distribution centers in Dallas; Miami and Tampa, Fla.; City of Industry, Calif.; Buenos Aires, Argentina; and Bogota, Columbia.


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