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Sears, Kmart Prepare New CE Promotions

Hoffman Estates, Ill. – Sears Holdings has announced a new spate
of CE promotions at its Sears and Kmart chains as part of the company’s weekly
countdown to Christmas.

The promotions, which will run from Nov. 7-13, include price cuts
and loyalty program points on purchases of TV bundles and video games.

At Sears, in-store customers will be offered a 42-inch 120Hz
1080p Panasonic LCD and an unspecified home-theater system for $750, reduced
from $1,100. Customers will earn a bonus of 70,000 “Shop Your Way” rewards
points with the purchase if made between Nov. 11-18.

Sears is also offering a 7-inch Sylvania Android 2.1 Wi-Fi tablet
for $150 when purchased in-store, representing a $20 savings.

Meanwhile, Kmart will award reward members 50,000 points with every
purchase of the Limited Edition Red Wii Bundle with New Super Mario Brothers,
and 25,000 points with the purchase of the Call of Duty: Black Ops video game,
along with $20 discounts on select Turtle Beach headphones and $25 discounts on
a wide selection of game titles.

Kmart will also offer a 26-inch RCA LCD/DVD combo unit for $300,
a $70 savings.

Sears’ CE-specific discounts are in addition to a weekly

Friday Now

sales event that will run each Friday and Saturday through
Christmas. Parent company Sears Holdings said the CE holiday promotion comes in
response to increased demand from consumers “seeking the hottest deals and
must-have electronics this season.”