Sears, Kmart Prepare New CE Promotions

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Hoffman Estates, Ill. - Sears Holdings has announced a new spate of CE promotions at its Sears and Kmart chains as part of the company's weekly countdown to Christmas.

The promotions, which will run from Nov. 7-13, include price cuts and loyalty program points on purchases of TV bundles and video games.

At Sears, in-store customers will be offered a 42-inch 120Hz 1080p Panasonic LCD and an unspecified home-theater system for $750, reduced from $1,100. Customers will earn a bonus of 70,000 "Shop Your Way" rewards points with the purchase if made between Nov. 11-18.

Sears is also offering a 7-inch Sylvania Android 2.1 Wi-Fi tablet for $150 when purchased in-store, representing a $20 savings.

Meanwhile, Kmart will award reward members 50,000 points with every purchase of the Limited Edition Red Wii Bundle with New Super Mario Brothers, and 25,000 points with the purchase of the Call of Duty: Black Ops video game, along with $20 discounts on select Turtle Beach headphones and $25 discounts on a wide selection of game titles.

Kmart will also offer a 26-inch RCA LCD/DVD combo unit for $300, a $70 savings.

Sears' CE-specific discounts are in addition to a weekly

Black Friday Now

sales event that will run each Friday and Saturday through Christmas. Parent company Sears Holdings said the CE holiday promotion comes in response to increased demand from consumers "seeking the hottest deals and must-have electronics this season."


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