Sears Extends CyberScholar To Kmart, Specialty Stores

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Hoffman Estates, Ill. - Sears Holdings will extend the CyberScholar online learning platform for CE and appliance sales associates to Kmart and four of its specialty chains.

The program, produced by Creative Channel Services (CCS), is already available to associates in Sears' full-line namesake stores.

 In addition to Kmart, the learning tool will be made available to Sears Home Appliance Showrooms, the Sears Appliance & Hardware chain and Sears Hometown stores.

Sears Home Appliance Showrooms, established in 2007, serve rural and local communities in 60 locations nationwide with a mix of company- owned and franchise stores. The 100-store Sears Appliance & Hardware chain, located in suburban areas, carries hardware, home-improvement products and appliances. Sears Hometown Stores were developed in 1993 to serve customers in locations outside major metropolitan areas. More than 900 franchised locations are operated independently throughout the U.S., Puerto Rico and Guam.


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