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Satoren Joins DSI


Jerry Satoren, former group
VP of sales for Toshiba
America Consumer Products,
is joining distributor
DSI Systems as CE business
development senior VP, a new position.

Satoren will join DSI Systems on Oct. 4
and will report directly to Doug Robison,

Satoren will be responsible for the firm’s
U.S. CE business strategy and execution,
vendor and dealer relationships, CE profitability,
and long-term business planning, and
will eventually relocate to DSI’s Dallas office.

Prior to Toshiba, Satoren held various
sales positions over a 14-year career at
RCA/Thomson. He joined Toshiba in 1997
and left the company this past June.

DSI Systems is one of the largest national
distributors of LCD, plasma and home-theater
TVs, satellite equipment and accessories.