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Samsung Starts Digital Content Deals With Amazon, Blockbuster

Ridgefield Park, N.J.
– Samsung Electronics America has begun separate deals with Amazon and
Blockbuster to provide digital content via selected HDTVs and Blu-ray players
and home-theater systems with Blu-ray.

Amazon Video On
Demand will be available on select Samsung HDTVs via a downloadable widget,
offering consumers access to Amazon’s huge selection of more than 50,000 titles
from leading movie studios and networks.

Starting today,
owners of Samsung LCD and plasma HDTVs series 650 and above and Samsung LED
HDTVs series 7000 and above can download the Amazon Video On Demand widget for
free using the Internet@TV – Content Service feature on their HDTVs. Amazon
Video On Demand delivers immediate access to more than 50,000 premium,
commercial-free movies and television shows available to rent or purchase on
demand, the company said.

This deal adds to Samsung’s
existing Internet@TV lineup, which now includes premium services and content
from Twitter, Yahoo!, YouTube and others.

The Amazon Video
On Demand widget allows customers to search, browse, and rent or purchase from
Amazon’s digital video catalog directly from their Samsung HDTV. Amazon’s
catalog includes more than 50,000 titles with more than 2,000 in high
definition, and features new-release movies and “day after” broadcast TV
episodes. With Amazon Video On Demand, customers pay only for what they want to
watch with no subscription required.  Customers’ purchases are stored
online in their Amazon Video On Demand video library, which also enables
customers to access their videos from PCs, Macs and other compatible devices,
Samsung said.

As for the
Blockbuster On Demand service, the specific Samsung models include the
following: series 650 and above LCD and plasma HDTVs and series 7000 and above
LED HDTVs; Samsung BD -P1600, BD-P3600 and BD-P4600 Blu-ray players; and select
Samsung Blu-ray integrated home-theater systems (HT-BD1250, HT-BD3252,
HT-BD7200 and HT-BD8200) via firmware upgrade.

With Blockbuster
On Demand, content can be viewed across multiple Blockbuster-enabled devices in
the home. For example, Samsung said parents could order “Scooby Doo: The Goblin
King” from Blockbuster On Demand on at work, and the kids
could start watching right away on their Samsung TV in the living room and
watch it again on a Samsung Blu-ray player in the den. Or someone could
directly order “Observe and Report” on the Samsung Blu-ray in the den, start watching,
and then continue watching it on the Samsung TV in the bedroom.

video-on-demand movie rentals range from $2.99 to $3.99, while purchases will
typically range from $7.99 to $19.99.

The Blockbuster On
Demand service provides comprehensive onscreen search and browsing
capabilities, as well as full details, ratings, trailers and other information
about each movie directly on the television. The offering will be accessible by
selecting the Internet@TV feature on Samsung TVs or clicking a color-coded
button on remotes for Samsung Blu-ray players and home-theater systems. Once a
customer rents or buys a movie, they simply press play to begin instant

To support the
launch, Samsung Blu-ray Disc players with the integrated Blockbuster On Demand
service will be sold in Blockbuster’s thousands of corporate-owned stores and participating
franchise stores, the company said.