Runco Beefs Up Projector Brightness

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INDIANAPOLIS – High-end home-theater projector maker Runco used CEDIA Expo to put the spotlight on some new technologies its parent company Planar may soon be offering to installers dabbling in commercial work. At the same time, it presented some new advances in brighter Runco DLP projector technologies for the home.

Shown as a technology statement for dealer feedback was an 84-inch LCD TV with 4K resolution.

The company said that if it decides to bring the product to market, it will be for commercial applications, which would place it under the wing of Runco parent Planar.

Curiously, the panel was displayed running video with the Chi Mei Optoelectronics brand, belonging to one of China’s largest LCD panel suppliers. This would seem to indicate that LG already has a rival for 84-inch 4K LCD panels in the OEM market.

Also on display from the Planar wing was a transparent LCD display that was being presented as a possible retail display that could run text and graphics in the foreground with the actual product placed behind the screen for a 3D presentation. One aspect under consideration is developing the technology for shop window displays, said Jennifer Davis, Planar/Runco marketing VP.

In home-theater projectors, Runco showed new offerings from the XtremeProjection series, including the X-200i, the X-400d and the X-450d, which will ship this month.

The X-200i ($14,995 suggested retail) is a single-chip DLP model with integrated scaling that is said to output up to 1,430 ANSI lumens.

The X-400d ($34,995) features external scaling and produces up to 2,100 ANSI lumens of brightness. The X-450d ($39,995) offers 3,780 ANSI lumens.

Also presented was a pair of Signature Cinema projectors using digital cinema lenses and a proprietary optical system, which was said to deliver enhanced brightness. The SC-30d ($39,995) outputs 1,339 ANSI lumens of brightness, and the SC-35d ($44,995) produces 3,500 ANSI lumens. Both models ship in October.

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