Philips TVs Beef Up Net TV Cloud Services

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Although The Netherlands-based Philips Consumer Lifestyles recently announced plans to turn its television business over to China-based TPV, it will be business as usual for the Philips TV brand in the United States under Funai’s P&F USA operation.

“We have a great partnership with Philips and both companies are very happy with our existing agreement, which under the present terms runs though Dec. 31, 2013,” said Todd Richardson, P&F USA sales and marketing general manager and senior VP. “We now also cover several Latin American countries as well as the hospitality business for the U.S., Canada and Mexico.”

In 2011, P&F saw double digit sales growth as the company’s distribution spread to new channels, which it will feed with an advanced 2012 TV product portfolio.

Much of the growth has been driven in large-screen products that incorporate the company’s NetTV IPTV platform with Media Connect providing one of the few integrated solutions allowing wirelessly streaming PC content to the TV.

This year’s NetTV technology offers simplified access to content services and the ability to customize apps.

NetTV functions are found in more screen sizes enabling IP access on TVs in secondary rooms as well as the main entertainment area.

Philips is also providing iOS and Android apps that will enable users to control the TV, Blu-ray players and home-theater systems.

This year, select models will include AirPlay and an Android wireless interface, simplified user interaction, and refined styling designs.

The highlight of the line, which this year includes 24 models across 11 model series and seven screen sizes, is the PFL8907 “luxury 3D flat TV” series of LED edge-lit FullHD LCD TVs. The line features the 55-inch ($1,500 suggested retail and 60-inch (pricing to be announced) screen sizes, both of which are due to ship in the third quarter of 2012.

Features in both include a new metal foil, ultra-thin bezel design measuring 0.0125mm thick, MediaConnect, Wireless NetTV with access to Smart Cloud services and apps, a Perfect Pixel HD Engine, 2D-to-3D conversion and a game mode.

The PFL7907 3D Performance series features a 120Hz FullHD 1080p LCD panel with LED edge-lighting, Pixel Plus HD Engine, MediaConnect, Wireless NetTV with access to Smart Cloud services, a metal foil design, 2Dto- 3D conversion and a game mode.

Screen sizes include 65 inches (pricing to be announced), 55 inches ($1,500 suggested retail) and 46 inches ($1,100). All will start to ship in the third quarter.

The PFL5907 Performance series has the same feature package but omits 3D capability and the metal foil design. It includes the 65-inch (pricing to be announced), 55-inch ($1,400), 46-inch ($1,000) and 42-inch ($750) screen sizes. All will start to ship in the third quarter.

The PFL4907 Energy Efficient LED series includes LED-edge-lit FullHD LCD TVs with a step-down Pixel Precise HD Engine video-processing system, and Touch Sensor controls. MediaConnect and Wireless NetTV with access to Smart Cloud services will be offered in 26-inch and larger screen sizes.

The series will feature the 40-inch (shipping in May at a $700 suggested retail), 32-inch (shipping in May at $430), 26-inch (shipping in April at $350) and 22-inch (shipping this month at $270) screen sizes.

The PFL4707 Energy Efficient LED series includes a 40-inch FullHD 1080p model with Digtial Crystal Clear processing, touch controls and a new design. It ships in April at a $630 suggested retail.

Offering similar features, the PFL4507 “Energy Efficient LED” edgelit LCD TV series includes the 32- (March, $380), 26- (January, $300) and 22-inch (February, $220) screen sizes.

Other model series include the PFL4707 40-inch FullHD 1080p LEDedge- lit LCD TV (February, $630); and the PFL 3907 Series with Full- HD 120Hz panels, MediaConnect with wireless NetTV in the 55- (April, $1,200), 46- (April, $800), and 40-inch (April, $600) screen sizes.

Value LCD models will also be found in the PFL3807, PFL3707 and PFL3506 series, most of which ship in March and April.


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