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Pappas Out At Circuit City

Richmond, Va. — Steve Pappas has stepped down as senior VP and president of small stores at Circuit City.

His responsibilities for overseeing the development of the chain’s new small-format store concept, The City, have been assumed by former Tweeter president Jeff Stone, who joined the No. 2 CE chain last month as executive VP for new business development. Pappas had reported to Stone.

Pappas joined the company in June 2006 from RadioShack, where he headed up kiosk operations and held several divisional VP posts. His last day at Circuit City was March 1.

Pappas will be the second senior executive to leave Circuit City in a week following today’s departure of Peter Weedfald as senior VP/chief marketing officer. The company has no immediate plans to fill Weedfald’s top marketing post, a spokesperson told TWICE, as its marketing plans are set for the year and a team is already in place to execute them.

Pappas and Weedfald’s departures are the latest in a series of recent executive changes at Circuit City headquarters. Besides adding Stone, John Harlow was named executive VP/COO in January following the departure of multichannel sales executive VP Danny Clark, and David Mathews, the company’s merchandising, services and marketing executive VP, left in November.

In other news, Circuit City confirmed today that it has tripled its return policy to 90 days for HD DVD players, following earlier queries from TWICE.

According to company spokesman Jim Babb, the chain did not make a public announcement about the policy change, but has instructed its stores to accomodate customers upon request. Those returning the units within 90 days of purchase will receive a store credit, he said.

“The recent format resolution for the next generation of video disc is an important and singular development in the marketplace…and we feel our response in this one case is appropriate, generous and customer-focused,” Babb told TWICE. “At the same time, we note that while some people may want to return these players, many consumers are still purchasing HD DVD players because they are attratively priced at clearance, and they are high quality devices and play not only HD DVDs but also up-convert standard DVDs with improved playback quality.”