Secaucus, N.J. -
said Thursday that 25-year cable industry sales and marketing veteran David M. Nicholas has been named its new cable group VP.
Nicholas will be responsible for all aspects of Panasonic's cable business in the U.S., including sales, marketing, service, field engineering and U.S.-based development engineering. He will manage the company's growing digital cable set-top box sales with the aim of further expanding market share and enhancing the range of cable solutions it provides to major North American CATV operators.
Nicholas has held sales and marketing management positions with Philips Electronics, Pioneer Communications of America, Texscan MSI, Pioneer Electronics, Concurrent Computer, N2 Broadband, Vyyo, BigBand Networks, Symmetricom and most recently Cheetah Technologies.
He had also previous worked for Panasonic for five years earlier in his career.