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News’ Chernin Keynotes CEA Dinner At CES

About 500 top technology executives, senators, congressmen, federal and state officials attended the Consumer Electronics Association’s (CEA) annual Leaders In Technology Dinner at the Bellagio Hotel on Jan. 6, where Peter Chernin, president/COO of News Corporation keynoted event.

Chernin took the occasion of the annual dinner, whose cocktail reception was hosted by TWICE and dinner was sponsored by Thomson, to announce that it would make high definition copies of movies 60 days after their theatrical release. But he did not provide price, scheduling and or other information on the proposed plan.

The News executive echoed the content and convergence themes that have echoed through CES and added that this is the “golden age” of digital content for providers, manufacturers, retailers and consumers where the latter group is being “liberated from the restraints of the analog world.”

Chernin said the digital revolution will give content providers “universal access to everyone previously out of reach” where consumers can access content “anytime, anywhere, anyplace, in any corner of the world.” He noted that the “old mass media is just a part of the new mass media landscape” and that “today’s consumers have thousands of media choices.”

Consumers need “provocative and informative entertainment that they can control.” Chernin said that HDTV, on demand options for consumers, broadband video providing a “one on one relationship with consumers,” music, movies, TV shows and games “anytime, anywhere” among other reasons are transforming the content and electronics industries.

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