Newbie Gaming Enters Market

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San Francisco - Newbie Gaming is living up to its moniker by entering the gaming accessories market and debuting its first products.

The manufacturer was founded by Chris Gilbert, also COO, who has 25 years of experience in the industry, a spokeswoman told TWICE. He previously worked at Seven45 Studios, a developer of mobile games, and was also CEO for Adscape Media; executive VP and GM of U.S. Operations at Hip Interactive, a maker of video game accessories; and sales and marketing executive VP at Sega.

Newbie Gaming's first line of products consists of five SKUs, designed for use with the Nintendo 3DS, Kinect for Xbox 360, PlayStation Move or other Bluetooth-compatible devices. They will be available in the fall.

The products include:

AimControl, a motorized remote controlled stand for the PlayStation Move, meant to let users easily control the direction of the camera (October, $39.99);

BeatTubes, portable Bluetooth speakers that feature a built-in mic, so they can be used as speakerphones (October, $99.99);

ClearOptix, gaming glasses meant to reduce eye strain and fatigue and increase visual accuracy when playing the Nintendo 3DS (currently available, $29.99);

MagniEye, a snap-on faceplate for the Kinect camera that  reportedly allows players in smaller rooms to experience the full capabilities of the Kinect (September, $29.99; and

PowerPlay 2, a battery-extending protective case that attaches to the Nintendo 3DS and is said to extend the battery life up to three times the standard handhelds capacity (October, $29.99).


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