Winston-Salem, N.C. - Nationwide Marketing Group has released more details about its upcoming Business and Leadership Management Conference.
The event, slated for April 3-5 at the American Airlines Conference Center in Fort Worth, Texas, is the buying group's first freestanding forum to address succession and business-management issues.
"No other organization in our industry is offering this kind of educational opportunity for independent dealers," said Nationwide president Robert Weisner, who has assumed the additional title of CEO. "Statistics have shown that only a small percentage of these businesses succeed into the second and third generation. However, with proper succession planning and business education, our dealers can beat those odds."
Weisner said the conference
will teach the basics of running all aspects of a business, will show top-line managers how to assume a leadership role in the company, and will use interactive presentations and real-life exercises to demonstrate how to correctly mentor employees.
Some 100 dealers have signed up for the program since its announcement last month at the group's PrimeTime! convention. Said Nationwide member services director Elly Valas, "This demonstrates that there is a clear need for this type of education and that it is key for the continued success of the independent dealer."
All conference courses will be taught by industry experts including finance consultant Sandy Cloud, who will conduct a half-day financial management workshop. In addition, Steve Bryant, principal of The Bryant Group, Nationwide's video and advertising production house, will run the group's OpTEAMization leadership and management program.
Other topics will include advertising, merchandising, web marketing and customer service.
"We are pleased to be giving our members the help they need in training their managers and successor candidates," said Valas. "Additional sessions will be scheduled later this year so that all of our members will have an opportunity to attend and properly advance their companies into the new marketplace."
For more information, contact Valas at (303) 316-7569 or