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NARDA Wants Applicants For 2004 Vision Program

This business education program was developed for dealers with the potential to become the leading independent retailers and service firms in their markets.

As part of the NARDA 21st Century Retail Vision program, owners of the businesses selected and other key staff people receive one-on-one consulting to develop a three-year growth plan.

Owners and their second-in-command annually attend three two-day meetings with their peers and facilitators. Between the meetings, owners report regularly on progress to accomplish set milestones. The second-in-command assumes responsibilities for the day-to-day management of the dealership, while owners focus on strategy and direction.

The Vision program leads participants through a process of internal and external benchmarking to help them identify the best practices that result in superior performance and standards. NARDA said that case studies, diagnostic forms, mystery shoppers, benchmarking exercises and other tools are provided to maximize the tangible content and value of the Vision program.

Also included is specialized training, customized support in implementing a growth plan and continuing opportunities to network with the other high-performance dealers in the program. The first meeting of the 2004 class is scheduled for April 12 in Chicago. For more information, e-mail Tom Drake, NARDA President/CEO, at [email protected] or Otto Papasadero at [email protected] or telephone the NARDA office at (800) 621-0298.