Monster's Lee Given Plus X Award


Brisbane, Calif. - Monster announced that Noel Lee, head monster, have been honored with the Plus X Lifetime Achievement Award.

The award is given to "those persons, who over a long period of time not only shaped the market but also significantly contributed to changes in the market," the company said. It was presented to Lee during an awards ceremony on May 10 in Cologne, Germany.

The two previous recipients of the Plus X Lifetime Achievement Award include Amar G. Bose (2008) and James Dyson (2007). The jury comprises more than 130 members from 32 countries and a variety of industries, 32 competent partners and a marketing investment of more than 25 million EUR, Monster said.

Nine separate Monster headphones were also recognized with Plus X Awards, which recognize sport and lifestyle products based on the categories of Innovation, High Quality, Design, Ease of Use/Functionality, Ecology and Ergonomics.

Winning Monster headphones include: Inspiration (High Quality, Design and Functionality); Diamond Tears - Edge (High Quality and Design); Purity (High Quality and Design); Vektr (High Quality and Design); Harajuku Lovers (Design and Functionality); Gratitude (High Quality and Design); NCredible NTune (Design and Functionality); and Beats/Monster MixR (High Quality, Design and Functionality).


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