Germantown, Tenn. - MEGA Group USA, a national home-furnishings buying group for independent furniture, mattress, appliance and electronics retailers, will hold its 27th annual fall convention Aug. 22-26 at the Downtown Marriott in Louisville, Ky.
Celebrity chef, author and entrepreneur Paula Deen will host a special reception at the show on Tues., Aug. 24, at 5:30 p.m. Deen, who also appears regularly on the Food Network, recently partnered with MEGA Group and Serta to introduce an exclusive mattress collection for member dealers, dubbed Paula Deen Home by Serta.
The convention's keynote speaker will be Bob Negen, founder of Mackinaw Kite Co., whose philosophy of "make it fun, get it done" helped him grow the business from $17,000 in sales to over $3 million in 20 years.
"We are excited to hold our fall convention in the great city of Louisville," said MEGA Group president Rick Bellows. "Louisville is centrally located for the majority of our membership and has so much to offer. We have a lot planned for our members during the convention including hearing from Paula Deen and Bob Negen, product displays, breakout meetings, coaching sessions, a buying show plus so much more."
The buying group anticipates attendance by hundreds of dealers in retail categories including appliances, electronics, furniture, outdoor power and mattress.
In a statement, MEGA member Max Boren, principal of Smitty's Tire & Appliance in Cedar Rapids, Iowa, said, "I have attended MEGA Group USA's national conventions for the past several years. Not only is it a great learning and educational experience, but it is a lot of fun and provides the perfect opportunity to network and idea share with others in the industry."
MEGA Group, located here, has 1,500 retail members and 2,500 storefronts throughout the U.S. The group provides independent dealers with such business services as vendor programs, custom advertising and marketing, store merchandising, and IT support aimed at driving floor traffic, improving sales and profits, and enhancing operating efficiencies. For more information, visit