San Francisco –
media-management software developer, said Friday that LG Electronics has agreed
to integrate its open, three-screen media platform in 2011 Netcast-enabled
HDTVs and Blu-ray Disc players.
The platform is said to simplify the process of streaming content
across a range of connected PC, TV and mobile devices.
“After considering many alternative solutions, LG Electronics
chose to utilize Plex’s media server platform technology as a part of its
next-generation NetCast-enabled home entertainment products because of the
breadth of available applications and content and the ease of developing new
services,” said Hojun Nam, LG Electronics LCD TV R&D director. “Plex’s
capabilities offer our customers’ additional methods of displaying their
content on LG’s next-generation TVs, and that is exciting to us.”
Plex platform uses open architecture and spans both personal and
It includes a simple-to-use user interface for searching, navigating,
accessing, and syncing digital content from multiple platforms and devices.
No additional hardware or technology knowledge is required.
Users will be able to access their favorite TV programs, movies,
photos and other content from any location using a wide range of devices.
“Plex was developed to
provide a simple solution for navigating an increasingly complex digital media
landscape. As our access to a greater variety of high-quality content continues
to grow and we create more of our own content, it is clear that we need a new
way to enjoy and provide a consistent experience across the expanding universe
of disparate content sources,” said Cayce Ullman, Plex CEO and co-founder. “Plex
enables LG to more easily offer a wide variety of content sources to consumers
using the NetCast services.”
Plex said the platform is compatible with mainstream mobile
devices, including iPad, iPod Touch and iPhone, and soon to be announced
Android based products including mobile phones and tablets.
Plex’s mobile compatibility also allows users access to their
content from anywhere.
“We’ve been working hard to build this killer platform, and we
have an amazing community who has enabled access to over one hundred online
content sources to date” said Elan Feingold, Plex chief technology officer and
co-founder. “It’s exciting that this content will now be available in a seamless
manner on LG’s 2011 NetCast enabled TVs and Blu-ray players.”
Plex said third-party developers and owners of content are able
to develop plug-ins for use by all Plex users across all devices.
Nearly 200 plug-ins are available now including iTunes, Netflix,
CNN, Revision3 and YouTube. Plex for OS X is downloadable for free, with a Windows
version to be available later this year.