Layoffs Come To JVC America


Wayne, N.J. - JVC America laid off an unspecified number of U.S. employees last Friday, but no more layoffs are planned right now, a spokesman told TWICE.

The layoffs occurred in JVC's headquarters here and in other branches.

Last September

, the company also laid off an unspecified number of U.S. employees, and in April 2009, JVC America

combined three U.S. sales companies

and its U.S. service company into one unit, eliminating about 15 percent of the U.S. workforce, including open positions that were not filled.

As part of the most recent layoffs, the company merged its consumer audio division and consumer display division into the home entertainment division. Consumer display VP Michael Holmes took on the title of home entertainment division VP.

As previously reported

, Steve Howcott, general manager of JVC's consumer audio division, left the company.

  JVC has been scaling back its U.S. home audio presence in recent years, having dropped out of the AV receiver market several years ago and, this year, scaling back its HTiB product selection.

The layoffs follow an announcement in Tokyo last week that JVC and Kenwood would soon

finalize an agreement

to cut costs by establishing a new company that merges their current holding company, JVC Kenwood Holdings, with Victor Co. of Japan (JVC); Kenwood Corp., which makes home audio and communications equipment, and J&K Car Electronics Corp., which sells JVC and Kenwood car audio.


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