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Laserline Brand Acquired From Mead/Westvaco

Stamford, Conn. – The Laserline Co., a corporation recently formed by two investment firms, has acquired the Laserline brand from Mead/Westvaco.

Consumer electronics accessories products made under the Laserline brand umbrella include, home and portable audio and video storage for CDs, DVDs and CD-ROMs.

Ruskin Capital, a developer of divestiture opportunities for under-performing brands, and Crean Gallagher, a private-equity investor, formed The Laserline Co. to acquire the Laserline brand name. Both are based here.

William E. Mooar, Ruskin Capital’ president, is president of Laserline. Previously, he was president of Coast Manufacturing, a national marketer of audio/video storage systems.

Media storage veteran Ed Dougherty is partner and executive vice president of Laserline. He formerly held VP/sales and marketing positions with portable storage company Case Logic and storage firm Creative Point/Laserline. Dougherty also has held management positions at Capitol Records.

‘We are extremely pleased to acquire this well-established and respected brand,’ said Mooar about Laserline. ‘In the months ahead we will build on Laserline’s brand awareness and broad customer base with innovative new products and exciting new promotions.’

Laserline, with new offices in Norwalk, Conn., had been for a number of years making storage products as part of the Mead/Westvaco paper/packaging operation. Prior to Mead, going back to the early 1990s, the Laserline brand was a part of Creative Point.

Laserline offers portable storage products to transport, organize and protect CD, DVD and CD-ROM collections, while its Media Zone Rapid Transfer System allows safe transfer of disks between home storage and portable storage units.

Nylon portable storage products include wallets, albums and player cases. Home storage towers made of wire, wood or wood/wire combination provide functional and ‘attractive’ storage solutions for home and office.

Laserline’s is located in Norwalk, Conn.