North Andover, Mass. - The Knowledgefest mobile electronics trade show has added Pandora's senior VP Jessica Steele as a keynoter and announced other changes to the show.
Knowledgefest will be held Oct. 10-12 at the Gaylord Texan Hotel and Conference Center in Dallas and is sponsored by the Mobile Electronics Retailers Association (MERA) buying group. The show will have seminars on Monday and Tuesday that are separated into three tracks to target individual staff members and responsibilities within a retail store: owners /managers, sales and installers.
Each day will also feature line-specific training sessions put on by exhibiting manufacturers, MERA said. A complete list of education tracks and seminars can be found at
MERA announced that the show floor space had been recently increased to accommodate the increasing number of exhibitors. New additions to the exhibitor roster include AudioControl, Audio Enhancers, Dynamat, JBL, Parrot and Precision Interface Electronics.
have reserved show floor space to date, according to MERA.
"Originally, we had 11,700 square feet of booth space allocated, but we've had to increase it 15 percent to 13,500 square feet to make room for more exhibitors," said Paul Pirro, MERA services manager, in a statement. "We're very excited to see the industry embrace the new KnowledgeFest."
In addition to Pandora's Steele as a keynoter on Monday, Daniel Abramson, president and founder of StaffDynamics, will keynote KnowledgeFest on Sunday while Stephen Witt, executive VP of Dice Electronics, will keynote on Tuesday.
A Monday Night Football Tailgate Party will be held, featuring two members of the Dallas Cowboys Cheerleaders. The party will take place at the Glass Cactus night club at the Gaylord Texan Hotel.