San Diego – InfoSonics added to its U.S. selection of value-priced Verykool-brand cellphones, with the launch of the $139 s450 3G smartphone.
The cellphone designer and manufacturer brought its Verykool line of feature phones and smartphones to the U.S. in early 2013 after having marketed it in more than 20 countries. The company also designs and manufactures products for other brands in China, India, Southeast Asia, Africa and Europe.
In 2014, the company plans to ramp up U.S. sales efforts.
The company’s phones operate on GSM/HSPA networks but not CDMA networks. The company doesn’t yet offer LTE phones, though its offers HSPA+42 phones. U.S. distribution channels include rural U.S. carriers, prepaid distributors and online retailers, including InfoSonics’ own online store.
The latest U.S.-market Verykool phone is the $139-suggested s450 Onyx, a quadband GSM phone with 3G HSPA+21 technology operating in the 850/1900MHz bands. It features 4.5-inch FWVGA capacitive touchscreen, IPS technology, 1.2 GHz dual-core processor, Android 4.2 OS, 4GB internal memory, 32GB MicroSD card slot, main 8-megapixel rear autofocus camera, VGA front-facing camera and a 4.5-inch FWVGA TFT-LCD capacitive touchscreen.
Other features include Wi-Fi hot-spot, modem tethering, Bluetooth, GPS, USB port, built-in FM radio and a 1,750 mAh lithium-ion battery.
It’s available in a single-SIM version and an unlocked dual-SIM version at $139.
The product joins a selection of about two dozen phones plus a Verykool tablet.
InfoSonics, a 20-year-old company, has been providing wireless handsets and related products to OEMs, carriers, distributors and consumers for almost 10 years in Europe, Asia Pacific, Africa and Latin America, where the company said its Verykool brand has high recognition. InfoSonics began to actively market Verykool in the U.S. because of market changes such as growth in the prepaid market, where unsubsidized phones are common, the rise of bring-your-own-device (BYOD) options in enterprises, and the adoption of smartphones by price-conscious consumers, a spokesperson said.
In the U.S., the company does not sell white-label phones.
The publicly traded company reported its second consecutive quarter of net profits in the quarter ending Dec. 31, with sales rising 40 percent over the year-ago quarter. For the year, sales rose 10.5 percent to $37.9 million, and the company shrank its net losses to $597,000 from a year-ago $2.5 million loss.
For the year, the company posted record unit shipments of 1.9 million units.