Ford's CEO Picked As CES Opening Keynoter


Arlington, Va. - Alan Mulally, president/CEO of Ford Motor Company, will deliver the opening keynote address at the 2010 International CES to be held in Las Vegas in January.

"Alan Mulally has positioned Ford as a leading innovator in the automotive industry, and we are pleased to welcome him back to CES," said Gary Shapiro, president/CEO of the Consumer Electronics Association (CEA), producer of CES.

Mulally is scheduled to deliver his keynote address at 8:30 a.m. on Thursday, Jan. 7, 2010, in the Hilton Center, following a State of the CE Industry keynote address delivered by Shapiro.

In addition to the Ford keynote stage, the 2010 CES will prominently feature the latest in-vehicle technologies, including advancements in portable GPS, location based services, in-car video, wireless technology and integrated products for combining entertainment with navigation and security. Sales of in-vehicle technology are expected to top $9.3 billion in 2009.

Some of CES's major in-vehicle electronics exhibitors include AT&T CruiseCast by RaySat Broadcasting, Directed Electronics, Dual Electronics, InstallerNet, Kenwood USA, Kia Motors, Metra, Mitek, Pioneer and Scosche.

Mulally joins a CES keynote lineup that includes Olli-Pekka Kallasvuo of Nokia, who will speak at the third annual Technology and Emerging Countries (TEC) program; Microsoft's Steve Ballmer and Intel's Paul Otellini; as well as Hisense chairman Zhou Houjian, who will also deliver a TEC keynote address.

For more information, or to register for the 2010 International CES, which returns to Las Vegas Jan. 7-10, 2010, visit


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