Arlington, Va. – The Consumer
Electronics Association (CEA) today announced that Akamai’s David Kenny, The
Coca-Cola Company’s Joseph V. Tripodi, Interpublic Group’s (IPG) Michael Roth
and WPP’s Sir Martin Sorrell will join the 2011 International CES keynote lineup
as participants in the Entertainment Matters keynote panel.
The 2011 International CES returns
to Las Vegas Jan. 6-9, and the Entertainment Matters keynote panel is scheduled
for noon on Friday, Jan. 7 in the Las Vegas Hilton Theater.
The keynote panel will be moderated
by Michael Kassan, chairman/CEO of MediaLink. Since founding the company in
2004, Kassan has built MediaLink into a leading advisory firm that provides
sage counsel to the media, entertainment and technology industries.
Entertainment Matters, a new
program sponsored by Variety and Cricket and designed for Hollywood’s film,
television and digital communities, will debut at the 2011 International CES.
The program will feature exhibits, events and conference programs designed
specifically for entertainment professionals interested in the convergence of
content and technology. The Entertainment Matters program aims to customize the
CES experience for those within the content industry.
CES attendees who purchase an
Entertainment Matters or Digital Hollywood/Media Money Makers conference pass
for the 2011 CES will receive a VIP pass to the Entertainment Matters keynote
panel. To register for a CES conference pass, visit