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e-Tailers Top Consumer Reports Poll

Yonkers, N.Y. – Online-only retailers outscored
brick-and-mortar stores on price, service and product quality for the second
consecutive year in Consumer Reports magazine’s annual CE survey.

Respondents ranked,, and highest among the CE retailing pack,
based on more than 35,000 CE purchases made between January 2008 and June 2009.

Within the brick-and-mortar channel, Costco edged out rival
warehouse clubs Sam’s and BJ’s on price and product quality, while Apple
Stores, Ultimate Electronics, Ritz Camera and independent dealers in general
scored well on service and product quality, if not price.

Target and Walmart, which trailed in product quality and customer
service, placed at the bottom of the list.

The consumer advocacy publication also advised consumers to:

negotiate prices with retailers, who are more inclined
to haggle amid weaker sales;

eschew an extended warranty; and

consider multifunctional products like
all-in-one printers, IP-capable TVs and Blu-ray players, and digital cameras
that can also shoot HD-format video.

The survey results, along with reviews of more than 400 netbook computers, flat-panel TVs, Blu-ray players,
headphones, digital cameras and other CE products, appear in Consumer Reports’
annual electronics issue, available this week.