Englewood, Colo. — Dish Thursday announced the promotions of two executives in a move to further consolidate and improve operations.
Bernie Han, Dish executive VP and COO, will oversee all direct and indirect sales and distribution, in addition to his current responsibilities managing operations, information technologies, customer service, customer retention and corporate initiatives, the company said.
Meanwhile, Dave Shull, who has overseen Dish’s programming and content acquisition group, has been promoted to executive VP and chief commercial officer. In addition to programming, Shull will oversee all product management, marketing and advertising sales.
Both men will continue reporting to Dish president and CEO Joe Clayton.
“We are in a brand and cultural transformation at Dish, and these two leaders understand we must deliver the best possible customer experience with a motivated and engaged workforce,” said Clayton. “Dave, who has forged a leadership role for Dish in the programming arena, will be responsible for creating an unsurpassed customer experience. Bernie will be responsible for delivering and maintaining a superior sales and service experience that builds lasting customer relationships for Dish.”
Dish is consolidating its sales and operations functions under Han “to get even closer to our customers and enhance the speed, agility and responsiveness of every aspect of our business,” said Clayton. “Bernie has been relentlessly focused on improving the company’s operational performance — helping us achieve some of our best operational results in years.”