Los Angeles – The digital home entertainment industry saw further
stabilization in the first quarter of 2012 with signs of significant growth
ahead for the Blu-ray Disc segment, according to findings from the
The first-quarter results, as reported by the video home
entertainment industry promotion group, were said to have been buoyed by steady
increases in electronic sell-through (EST) and video-on-demand (VOD) spending,
with modest growth seen in sell-through.
Overall consumer spending rose 2.5 percent compared with the
first quarter last year, with a significant portion of revenue coming from Blu-ray
Blu-ray Disc saw a 23 percent increase in sales over first
quarter 2011, and now accounts for 25 percent of all consumer pre-recorded
video sell-through revenue, up from less than 15 percent two years ago.
Highlights for the first quarter include:
Electronic sell-through revenue was up 17 percent compared with
the same period last year.
Physical sell-through of theatrical product was up 2 percent
for the quarter, while catalog sales on Blu-ray Disc were up 27 percent, and TV
on Blu-ray sales were up 54 percent.
Nearly 2 million UltraViolet accounts have now been created to
help consumers access and view purchased movie and TV show content from the
The number of Blu-ray homes increased with the addition of 2.4
million players in the first quarter (including BD set-tops, PlayStation3s and
HTiBs). Total household penetration of all Blu-ray-compatible devices now
stands at more than 40.8 million U.S. homes, the DEG said.
Another 6.5 million HDTVs were sold to U.S. consumers in the
first quarter of 2012, raising the U.S. HDTV household penetration rate to more
than 77.6 million U.S. households.