Scottsdale, Ariz. – DBL
Distributing, Ingram Micro’s consumer electronics division, said is prepared for
the 3D rollout with products and accessories.
DBL has begun its marketing efforts with a 3D Samsung flyer,
mailed to DBL customers. Designed with a 3D cover and 3D glasses enclosed, this
flyer described the emerging technology and highlighted the Samsung 3D
offerings. Other marketing tools, including email blasts, were also used.
DBL said in a statement its sales staff has been fully versed in
the importance of 3D technology and the complementary products that will
encompass the 3D experience.
DBL is stocking such products as:
·
Shutter 3D glasses;
·
Monster Cable’s 1000hd ultimate high-speed HDMI
cable, which boasts a bandwidth greater than 15.8Gbps to ensure that it streams
audio and visual with maximum speed and clarity;
·
Atlantic Technology’s System 8200e THX Ultra 2
freestanding speakers and the IWTS-30 LCR; and
·
3D Blu-ray players, notably Samsung’s new
BD-C6900 that combines 3D capability, Web-connected apps, built-in Wi-Fi and
1080p up-converting into one product.
“3D technology is a lucrative opportunity with a substantial
growth opportunity to sell an abundance of complementary products to consumers.
As consumers upgrade their televisions, retailers have the opportunity to sell
the entire entertainment package, including 7.1-channel speaker systems, HDMI
1.4 cables, 3D glasses, 3D Blu-ray players and complementary accessories,” said
Tim Coakley, vendor management and marketing VP.
He noted that 3D gaming will be important and that DBL expects a
surge in gaming accessories. “The consumer demand for 3D gaming will only grow
as consumers experience video gaming at a whole new level.”
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