New York – Three leading electronics-related industry trade associations will launch shows in Europe and Asia that would address the needs of their combined constituencies in those regions.
The Custom Electronic Design and Installation Association (CEDIA), the International Communications Industries Association (ICIA/InfoComm) and the National Systems Contractors Association (NSCA) have formed a partnership to develop and produce joint trade exhibitions in Europe and Asia for the benefit of their respective members and industries.
In a prepared statement, the associations said that with a combined membership of over 5,000 companies and individuals located in over 60 countries, CEDIA, ICIA and NSCA are international organizations taking a bold step forward to serve all their members and the industries they represent.
In Europe, as equal equity partners CEDIA, ICIA and NSCA have determined that they will host their first European show at the GENEVA PALEXPO in Geneva, Switzerland, February 3-5, 2004. A new name and brand for the show is under development. The partners expect that the joint venture will gain rapid momentum and growth because of the significant common and separate strengths the three associations bring to the table.
In Asia, CEDIA and NSCA will join with ICIA in shows conducted in Singapore and China by InfoCommAsia Pte , Ltd. (IAPL). The first combined shows will be in 2004 for InfoComm China and 2005 for InfoComm Asia, when the exhibitions are replaced with the new show name and brand as used in Europe. The addition of CEDIA and NSCA to these events will produce the same umbrella systems integration show that serves the commercial and residential market.
‘This is an extremely exciting development for all our association memberships, strongly supported by our exhibiting members and boards of governors,’ said Billilynne D. Keller, executive director of CEDIA. ‘We all have a strong interest in extending our educational and marketing opportunities around the world. Together we are able to offer a significant contribution.’