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Universal Music Group Kicks Off VR App For Live Concerts With Avenged Sevenfold

The music industry is beginning to embrace virtual reality. Universal Music Group (UMG) is launching a new mobile VR app called VRTGO that will allow 3D/360- degree live-streaming performances by artists.

Multi-platinum rock band Avenged Sevenfold will help kick off the launch with a live performance on Oct. 27 that will be streamed on the VRTGO platform using VR technology from VRLIVE and in cooperation with Capitol Records, the band’s label.

VRTGO is free on iOS and Android devices.

Majap Industry Filtering Out Counterfeit Water Filters

The Association of Home Appliance Manufacturers (AHAM), in concert with 17 leading refrigerator brands, is mounting a public education campaign to caution consumers against buying counterfeit water filters. According to the trade group, knock-off replacement filters for refrigerators are readily available online and can be hard to distinguish from brand-name products.

The danger, AHAM said, is that uncertified filters may fail to filter out impurities like lead, asbestos and pesticides from drinking water, and could cause leaks due to improper fit. In response, the industry has launched a targeted outreach program called “Filter It Out” that features an educational website as its centerpiece.

Participating AHAM member company brands include Amana, Beko, Blomberg, Bosch, Electrolux, Frigidaire, Gaggenau, GE/Haier, Jenn-Air, KitchenAid, LG, Maytag, Miele, Samsung, Sub-Zero Wolf, Thermador and Whirlpool.

Qualcomm To Acquire NXP

Qualcomm will acquire NXP, a manufacturer of mixed-signal semiconductor electronics, in a deal valued at approximately $47 billion.

NXP makes semiconductor electronics for automotive, broad-based microcontrollers, secure identification, network processing and RF power industries, with more than 25,000 customers through its direct-sales channel and global distribution channel partners.

The combined company is expected to have annual revenues of more than $30 billion, Qualcomm said.

The deal is intended to position Qualcomm as a leader in mobile SoCs, 3G/4G modems and security; automotive infotainment, safety systems, telematics and connectivity; IoT, secure identification and mobile transactions; and network processors for wired and wireless communications and RF sub-segments, Wave-2 11ac/11ad, RF power and BTS systems.

Under the terms of the definitive agreement, a subsidiary of Qualcomm will commence a tender offer to acquire all of the issued and outstanding shares of NXP for $110 per share in cash, representing a total enterprise value of approximately $47 billion.

The deal has been unanimously approved by the boards of directors of both companies, and it’s expected to close by the end of 2017.

Adorama Takes On Amazon Prime

It’s all about the repeat business. Photo-specialty retailer Adorama debuted a $49.99/year loyalty program today known as VIP360, an upgrade to its original (free) VIP program. The new version will include members-only discounts and special promotions, said the retailer, as well early access to pop-up sales and raffles for tickets to private events.

And, for those who might be swayed by Amazon, it will include free two-day shipping and extended 60-day returns, as well as a special drops-and-spills warranty (for eligible products) provided by New Leaf Service Contracts.

The retailer will still offer its free VIP program.

“But more than just enabling our VIP customers to make smart purchasing decisions,” continued Peker, “we are able to offer them unique and engaging content, plus members-only access to high-profile events, giving VIP360 the air of exclusivity shoppers love.”

Dish Stretches Pay-TV Boundaries

The line between traditional TV and online content continues to blur as Dish announced the addition of a YouTube app on its Hopper 3 DVR through a software update. Hopper 3 owners can now search, browse and play videos, as well as log into their YouTube and YouTube Red accounts directly through the set-top box.

Dish claimed it’s the only nationwide pay-TV provider in the U.S. to deliver YouTube via set-top box.

The YouTube app on Hopper 3 can be accessed from channel 371 or by selecting the Apps button on the remote control. Customers can also use the YouTube app on mobile devices to cast videos directly to their Hopper 3.


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