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Belkin, Rovi Team For Mobile Media Streaming

Amsterdam, The Netherlands – Belkin today announced the launch of its @TV, a media-streaming box that enables users to access content from their home theater on their personal and mobile devices, using Rovi Video.

Using the @TV application, users can navigate through Rovi’s comprehensive collection of metadata on TV, movies and celebrities and find the content they want to watch, connect and watch it immediately, or record it remotely.

In addition to the TV program and schedule information, Belkin’s @TV provides enhanced programming information with high-quality images, biographies, reviews, descriptors and award information. It includes “Hot Pick Lists” curated by the Rovi editorial team to recommend content to its users.

Belkin’s @TV supports Wi-Fi or 3G/4G network connectivity, works with SD and HD programming, and can connect and control multiple sources.

“We want to give our customers the complete TV experience with @TV. This starts with the ability to discover content on an integrated channel guide,” said Jamie Elgie, product management senior director at Belkin. “We’ve extended this experience to include advanced, eye-catching imagery and information to reflect the highly visual and engaging environment of today’s media world.”

“Belkin’s @TV media-streaming box gives consumers what they really want: access to content on multiple devices,” said Simon Adams, senior VP of sales and marketing for consumer electronics at Rovi.