Audiovox To Offer e-reader

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Hauppauge, N.Y. - Audiovox told analysts it will enter the e-reader market at International CES and will also show at least one new FLO TV portable product and a new camcorder.

During a call reporting second fiscal-quarter earnings, Pat Lavelle, president and CEO of Audiovox, which distributes Sirius and XM products, also said the company expects a lift in Sirius XM sales due to a Rock and Reward consumer promotion that gives awards up to $100 cash back in a Visa card with the purchase of a subscription.  The promotion is scheduled through the fourth quarter.

Specifics on the new e-reader, FLO TV portable and camcorder were not offered.

Also on the conference call Lavelle told analysts the company will likely avoid further layoffs other than minor "tweaking."  Lavelle said, "We've cut as deeply as I would like to see given our new programs we have in place," which he cited as the launch of FLO TV and new Sony PlayStation overhead video for the car.

However, Audiovox continues to look for ways to make warehousing more efficient, it said.

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