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Amazon Tops In Cyber Monday Traffic

New York – was the most-shopped e-commerce site on Cyber Monday (Nov. 26).

According to Experian Marketing Services, traffic to the No. 1 e-tailer rose 36 percent year over year to nearly 35 million visits, excluding mobile devices.

Second place went to, with a 21 percent spike in traffic, to 18.6 million visits.

Amazon and were also the No. 1 and No. 2 most-shopped retail sites on Thanksgiving Day and Black Friday, Experian said. placed third on Cyber Monday with 9.3 million visits, a 10 percent increase, followed by, down 4 percent to 8.7 million visits, and, down 1 percent to 5.4 million visits.

Cyber Monday traffic to the top 500 e-tail sites rose 11 percent to 206.8 million visits, while total online traffic for the five days from Thanksgiving through Cyber Monday increased 8 percent.