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Amazon Names Top CE Sellers Of 2011

Seattle – The Kindle
Fire, iPod Touch and Samsung’s Galaxy S II Epic 4G Touch smartphone were among’s top-selling CE products of 2011.

The list, compiled
by the nation’s fourth-largest CE retailer exclusively for TWICE, serves as a
best-seller barometer for the industry given the breadth of Amazon’s CE

Leading the PC and
tablet category was the company’s proprietary Kindle Fire tablet. The $199
device became the best-selling product of all soon after its introduction 13
weeks ago, while its e-reader siblings, the Kindle Touch and basic Kindle, were
Amazon’s second and third best-selling products of the holiday season, with Kindle
devices cumulatively selling at a rate of more than 1 million SKUs per week throughout
December, the company said.

Amazon’s second
best-selling tablet of the year was the Hewlett-Packard Touchpad, followed by
the Asus Eee Pad Transformer.

In home
electronics, the year-end list was led by three streaming media players: Apple
TV and two 1080p Roku models.

In wireless,
Samsung’s Galaxy S II Epic Touch 4G Android phone for Sprint led the pack,
followed by Motorola’s Droid Razr 4G Android phone for Verizon Wireless,
although the order was reversed during the holiday selling season.

In digital
imaging, the No. 1 best-seller of the year was Canon’s PowerShot Elph 300 HS 12.3-megapixel
digital camera, followed by the Flip UltraHD video camera and Canon’s PowerShot
S95 10-megapixel digital camera.

Within the
portable electronics category, Apple’s fourth-generation iPod Touch was No. 1,
followed by the Garmin Nuvi 1400 series and the sixth-generation iPod Nano.

In other Amazon
news, the company said its third-party marketplace sellers enjoyed record
growth over the holiday season, with the number of sellers exceeding $5,000 in
sales, increasing 44 percent year over year. For all of 2011, businesses on
Amazon sold hundreds of millions of units worth billions of dollars worldwide,
the company said.

The complete list
of’s 2011 CE best-sellers follows:

Home Electronics    

1.      Apple TV MC572LL/A 

2.      Roku XDS 1080p streaming player

3.      Roku 2 XS 1080p streaming player

4.      Panasonic DMP-BDT210 Integrated-Wi-Fi 3D
Blu-ray DVD player

5.      LG BD630 Network Blu-ray Disc player

6       Roku XD 1080p streaming player

7       Haier L32D1120 32-inch 720p LCD HDTV

8.      Roku LT streaming player

9.      Sony BDP-S580 Blu-ray Disc player (black)

10.    Logitech Revue Companion Box with Google TV
and Keyboard Controller

PCs/ Tablets

1.      Kindle Fire

2.      HP Touchpad

3.      Asus Eee Pad Transformer tablet computer

4.      Samsung Galaxy Tab 10.1-inch

5.      Toshiba NB505-N508 10.1-inch netbook

6.      Apple MacBook Pro MC700LL/A 13.3-inch laptop

7.      Motorola Xoom Android tablet

8.      PanDigital 72-70FW 7-inch tablet computer

9.      Coby Kyros tablet

10.    Toshiba Thrive tablet


1.      Samsung Galaxy S II Epic Touch 4G Android
phone (Sprint)

2.      Motorola Droid Razr 4G Android phone
(Verizon Wireless)

3.      HTC Droid Incredible 2 Android phone
(Verizon Wireless)

4.      Motorola Atrix 4G Android phone (AT&T)

5.      HTC ThunderBolt 4G Android phone (Verizon

6.      LG Octane phone (Verizon Wireless)

7.      HTC Inspire 4G Android phone (AT&T)

8.      HTC Evo 4G Android phone (Sprint)

9.      HTC Freestyle phone (AT&T)

10.    Samsung Galaxy S II 4G Android phone

Digital Imaging  

1.      Canon PowerShot Elph 300 HS 12-megapixel
CMOS digital camera

2.      Flip UltraHD video camera

3.      Canon PowerShot S95 10-megpixel digital camera

4.      Canon EOS Rebel T3i 18-megapixel CMOS

5.      Sony Cyber-shot DSC-W530 14.1-megapixel
digital still camera

6.      Kodak Easyshare Sport C123 digital camera

7.      GoPro HD Helmet Hero

8.      Nikon D3100 14.2-megapixel d-SLR with
18-55mm f/3.5-5.6 AF-S DX VR Nikkor zoom lens

9.      Kodak Playsport Zx5 video camera

10.    Canon PowerShot Elph 100 HS digital camera


1.      Apple iPod Touch (fourth generation)

2.      Garmin Nuvi 1400 series

3.      Apple iPod Nano (sixth generation)

4.      Garmin Nuvi 1300 series

5.      Apple iPod Shuffle (fourth generation)

6.      Clip Plus 4GB MP3 player (black)

7.      Apple iPod Classic 160GB (seventh generation)

8.      Coby video MP3 player w/FM

9.      Garmin Forerunner 305

10.    TomTom XXL 540 series

Video Games      

1.      Call of Duty: Modern Warfare 3

2.      Just Dance 3

3.      Elder Scrolls V: Skyrim

4.      Xbox 360 Console (all editions)

5.      PlayStation 3 (all editions)

6.      Battlefield 3

7.      Batman Arkham City

8.      Madden NFL 12

9.      Portal 2

10.    Gears of War 3