Amazon Beefs Up Streaming Arsenal


Seattle -


posted a letter to customers on its home page Wednesday announcing that Amazon Prime members will be able to instantly stream current and archived PBS programming.

The expansion of the Amazon streaming service deal will bring the total number of Prime instant videos to 12,000 by the end of this year, more than doubling the Prime instant video title count since its launch, the e-commerce retail said.

Amazon Prime is available on more than 300 different devices, including the recently announced Kindle Fire tablet. Kindle Fire customers also will receive a free month of Amazon Prime out of the box.

As it rolls out over the next several months, Prime members will be getting access to more than 1,000 episodes of PBS television shows.

These include top favorites such as: NOVA, Masterpiece and Antiques Roadshow, and Ken Burns documentaries including, The Civil War, The National Parks: America's Best Idea, Baseball, Jazz and his latest series Prohibition.

PBS news programs with day-after air availability from shows like Frontline and Washington Week are also included.

PBS joins recently announced FOX television shows 24, Arrested Development, The X-Files, Ally McBeal, Buffy the Vampire Slayer, and The Wonder Years.

In addition, beginning in early November, and for the first time ever on digital video, PBS will bring Prime members 200 episodes of The French Chef with legendary chef Julia Child.

As part of Amazon Prime's $79 annual subscription fee, members receive free shipping on certain Amazon purchases as well as access at no additional charge to Amazon Prime instant videos. This includes unlimited, commercial-free, instant access to more than 12,000 movies and TV shows at no additional cost.

Since the launch of Prime instant videos, Amazon said it has secured licensing deals from partners including: CBS, Fox, PBS, NBCUniversal, Sony, Warner Bros and others.

Amazon also offers none Prime subscribers the ability to instantly purchase or rent movies and TV shows, via Amazon Instant Video.

Amazon Instant Video streams more than 100,000 titles including new release movies, and TV shows the day after they air.

Amazon said that soon it will be adding a number of other FOX Network classics including: Malcolm in the Middle, and King of the Hill.


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