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Consumers Unfazed By Samsung’s Galaxy Note7 Recall: Poll

A Reuters survey shows that the Note7’s notorious battery issues and eventual recall has done little to dissuade shoppers from purchasing Samsung phones, with current customers expressing iPhone levels of brand loyalty.

“A global recall of fire-prone Galaxy Note 7 smartphones did not appear to hurt U.S. consumers’ willingness to buy Samsung Electronics phones, a Reuters/Ipsos opinion poll released on Sunday showed.”

Read More at Business Insider

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