As the only awards voted on exclusively by consumer tech retailers and distributors, winning a TWICE VIP Award demonstrates your device has what it takes to resonate with consumers and succeed on the shelves. Going home with a VIP signifies the top dealers genuinely value what you’re delivering, with participation in the program ensuring you’re seen by the most important people in the industry.
In order to give your company the best shot, keep these tips in mind during the nomination process:
1. Don’t hold back: This is your opportunity to tell the story of your product or service. What problem does it solve? What makes it stand apart from the competition? Why should retailers pay attention? Pack in as much detail as you can, and submit a photo shining it in the best light.
2. Think ahead: The VIPs honor the products and services making the biggest difference in tech retail—and the ones expected to move the needle. If your device isn’t yet shipping, use the VIPs as your moment to kickstart the buzz factor. Our readers will remember.
3. Think big: The Super VIP Award is bestowed upon the company with the most winning entries, with previous recipients including tech giants Samsung and LG. Grow your chances by entering more than one product.
What? Nominations for the TWICE VIP Awards
When? Submissions close July 13.
Why? Your product will get noticed by tech retailers and distributors, with multi-platform recognition in TWICE print and digital issues.
TWICE VIP Awards will be voted on by retailers and distributors in July, with winners announced Aug. 20 in print, online and in TWICE newsletters. Winners are granted use of the VIP logo on all marketing materials and packaging, and they will also receive a physical award to display. All nominees will be recognized in a special digital edition, delivered to over 32,000 subscribers.
New this year: The 2018 program has been enhanced with a new dedicated section on the TWICE homepage that will spotlight all nominees during the voting process. Winners will also be featured prominently on the homepage for several weeks after the program has concluded.
The 2018 VIP Awards are presented by TWICE and parent company Future plc.