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Sharp Group Sharpens Home Center Focus

Mahwah, N.J. —  Sharp Electronics’ health and environmental solutions group is sharpening its focus on the home-center channel with the appointment of Shawn McCarter as its first sales director dedicated to the channel.

The group’s products include installed Insight microwave drawer ovens, cabinet-top microwaves, convection microwaves, and Plasmacluster ion air conditioners and air purifiers.

“This is a newly created position [that] demonstrates Sharp’s commitment to the home-center channel,” a spokesperson said. McCarter brings more than 20 years of consumer sales experience, including the launch of new products and brands into the home-center channel. He previously held positions at Black & Decker and Samsung.

McCarter, who is based in the Charlotte, N.C., area, reports directly to Chris Hogan, the group’s sales VP.

The group has sold into the home-center channel in the past.