
PPDS, the exclusive global provider of Philips Professional Displays and complementary solutions, has appointed Tom Keefe as its new Director of Sales for dvLED North America. A highly experienced sales professional, AVIXA CTS holder, and self-proclaimed Pro AV ‘veteran’, Keefe brings extensive market knowledge and a track record of success to the PPDS team, including specializing exclusively in dvLED solutions for the last seven years.
“With Tom, we have someone with the knowledge and experience to take our dvLED business to the next stage, bringing our solutions to an even wider audience. I wish him every success in the role,” said Angela Lin, Commercial Head NA at PPDS.
“My background in sales, business development, and product management and business development, along with my dvLED experience, empowers me with the tools required to continue driving and improving the PPDS performance in North America,” said Keefe. “My goal as Director of Sales for dvLED is to leverage the premier reputation we have built and to expand our value to partners.”
Reporting to Senior Director North America, Bruce Wyrwitzke, Keefe’s core responsibilities as Director of Sales dvLED North America will include, among others, developing and defining PPDS’ organizational sales structure and executing its go-to-market strategy.
PPDS’ recent entry into outdoor LED has further extended project opportunities, as demand for the technology continues to grow.
According to market forecasts, the global LED display market is expected to grow from US$2.41 billion in 2026 to approximately US$3.46 billion by 2035, with the United States continuing to lead in revenue generation. This growth is being driven by rising demand for LED solutions across key sectors, including retail, transportation, entertainment, and digital out of home (DooH) advertising, all of which remain key markets for PPDS.
“The opportunities for dvLED are clear, and at PPDS, we have been working hard to ensure we deliver the solutions our partners and customers crave,” added Keefe. “Indoor or outdoor, small, large, or highly creative by design, we have the portfolio to match any project need and requirement, no matter how ambitious it may be.
About PPDS
PPDS is a trading name of TP Vision Europe B.V. (“TP Vision”) and MMD-Monitors & Displays Nederland B.V. (“MMD”), registered in the Netherlands, with their head offices in Amsterdam. TP Vision and MMD are wholly owned subsidiaries of TPV Technology Limited (“TPV”), the world’s largest manufacturer of monitors and a leading provider of display solutions.
PPDS exclusively markets and sells Philips Professional Displays, covering professional TVs, signage, and direct view LED solutions, worldwide under trademark license by Koninklijke Philips N.V. By combining the Philips brand promise with TPV’s manufacturing expertise in displays, PPDS employs a competitive and focused approach to bring innovative products to market – from its 10” touchscreen through to unlimited direct view LED displays. Designing solutions that make a positive impact, both for resellers and for end customers – at the right time and in the right places.
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