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Motorola Makes Management Changes

Chicago — Rick Osterloh, promoted to president/COO of Motorola Mobility earlier this year, is making major management changes.

“These changes ensure that our leadership team accurately reflects our priorities and organization structure and put us in the best possible position to continue growing our success,” said Osterloh, who had been Motorola Mobility’s product management senior VP.

With the management changes, Charlie Tritschler was promoted to product management senior VP to oversee all product development, product marketing and e-commerce efforts. He has been with Motorola for more than a year.

Adrienne Hayes has been appointed to marketing and communications senior VP to manage a newly combined marketing and communications group, which will be responsible for brand image, advertising and reputation globally, Osterloh said. She has been with Motorola for a year and “revitalized our company’s voice and social-media presence,” he said.

In another shift, the company’s regional sales heads will now be part of the senior leadership team. They include Jeff Miller, corporate VP of North America and global go-to-market operations; Sergio Buniac, corporate VP for Latin America; and Magnus Ahlqvist, corporate VP for EMEA and APAC.

“As our global presence expands again, we will rely more on our regional leaders who deeply understand their local markets,” Osterloh said.

The changes, Osterloh said, will help the company build on its recent successes, which include the shipment of 8.6 million devices in the second quarter, up 130 percent from the year-ago quarter and up 30 percent from the previous quarter. The Moto G became the best-selling smartphone in Motorola history, and Moto E “is meeting with similar enthusiasm,” he said.