LG Promotes Riddle

Helped establish LG within the premium majap market
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Majap industry veteran John Riddle has been promoted to home appliances senior sales VP at LG Electronics.

Updated! Englewood Cliffs, N.J. – Majap industry veteran John Riddle has been promoted to home appliances senior sales VP at LG Electronics.

Riddle joined LG in 2011 as regional home appliance sales VP with two decades’ experience in key sales management positions for Maytag, Electrolux and Philips.

The son of an independent TV/appliance dealer, Riddle was recognized for his central role in establishing LG as a leading U.S. premium majap brand, said LG Electronics USA president/CEO William Cho.

“Under John’s leadership, LG’s home appliance sales in regional channels have grown significantly. With his experience, expertise and leadership skills, we expect that momentum to continue for LG home appliances in the U.S,” Cho said.

His promotion coincides with those of Whirlpool veteran John Hollen, who was elevated to OEM appliance sales VP, reporting to Riddle, and LG marketing chief David VanderWaal, to marketing VP for home entertainment and home appliances, reporting to LG Electronics USA president/CEO William Cho.

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