Blogs
Scientific Pricing Made Easy
This is the second in an ongoing series for TWICE highlighting the latest technologies that will help online and offline retailers engage customers, empower...
Executive Insight
Blogs
5 Features Your Retail App Is Missing
Ninety percent of shoppers have a mobile phone on them when in-store; however, 73 percent have two or fewer retailer apps on their phones. ...
Blogs
Retail Is Dead! Long Live Retail — At Best Buy, That Is
5 ways the chain is more than holding its own The retail meltdown of 2017 has been well documented, with some reports estimating 8,600...
Blogs
What Technology Retailers Need Most (And Don’t Have) Is …Technology
It’s really no big secret. The key to a successful retail business, whether online or offline, hinges on only a few basic tenants: price,...
Blogs
How Tech Start-Ups Need to Navigate The IP Landscape
The goal of many young entrepreneurs is to think of a potential new product, develop a quick business plan, find an angel or early-stage...
Blogs
The Future Of Shopping: It’s In The Details
Despite the growth of online shopping, many consumers still revel in the experience of going to brick-and-mortar locations to purchase goods. In a physical...
Blogs
6 High-Tech Auto Safety Features To Watch
Automakers have become a common sight at CES in recent years, and it’s really no surprise: Consumer electronics are a big part of today’s...
Blogs
When Worlds Collide: The Convergence Of Brick And Click
There seems to be a myth among retailers that brick brands and click brands can’t thrive in the same space. While the traditional shopping...
Blogs
Artificial Intelligence Is Getting Smarter
Whether we know it or not, artificial intelligence (AI) is something that many people are already using in their daily lives. And if you’re...
Blogs
Defining Premium For A New Era
For tech retailers and manufacturers, “premium” is best defined as the promise or expectation of an experience being somehow better than the typical experience...
Blogs
4 Ways An OEM Warranty Partner Can Improve Your Bottom Line
With roughly $25 billion spent on warranty claims each year, U.S.-based OEMs have a lot to manage when it comes to the warranties they...
Blogs
2017: Are We There Yet?
Are we already almost at the halfway point of 2017? Maybe it’s just me, but it feels more like six minutes than six months....
Blogs
Optoma Offers Two Disruptive 4K UHD Home Projectors
For the past few years, 4K projection has been the reserve of digital cinema, high-end Pro AV and premium home cinema applications, primarily due...
Blogs
How To Give Your Shoppers More Ways To Buy
It’s already been a long year for CE retailers. There’s the proposed $1 trillion Border Adjustment Tax (BAT) currently under consideration in DC; the end...
Blogs
Free Mints At Checkout
In the early 2000s, some U.S. psychologists wanted to see if preemptive reward, in the form of free mints at a restaurant, would lead...
Blogs
Not Just Speakers: The Smart-Home Gap Apple’s HomePod Can Fill
Last week, Apple announced HomePod, a tabletop speaker powered by Siri, emphasizing audio quality over its role of a personal assistant for the home....
Blogs
The End Of The Smartphone Era?
Since launching with Sony’s Walkman in the early 1980s, the global personal electronics market has grown to reach $540 billion in retail value in...
Blogs
How Stores Can Turn Smartphones Into Their Fiercest Selling Tool
There was a time when we used to like going to the store. Then the world changed and a lot of what we wanted...
Blogs
VR Goes To The Head Of The Class
EdTech offers boundless opportunities for retailers, distributors and educators Educators are constantly looking for new ways to engage their students. Virtual reality is a...
Blogs
Touchscreens Speak Louder Than Words
Why voice control may not be the future of smart home after all Last year was a breakthrough period for voice computing. Amazon sold...
Blogs
4 Critical Questions Your Mobile Support Team Should Ask
Customer service is more than just smiling and talking about the key points of your products. Good service pros know that asking the right...
Blogs
5 Ways Brands Should Play Hardball With Retail Giants
Consumer technology merchants face a challenging online retail environment. Amazon and Walmart are battling for primacy as the price leader. Technology manufacturers using those...
Blogs
We Are Fighting Like Hell!
The following is reposted with permission from Sears Holdings’ SHC Speaks blog page. The past year will be remembered as one of the most...
Blogs
Beating Amazon Is In Your Sales Team’s Hands
Store closings and loss of retail jobs continue to make business headlines, and many retailers with a brick-and-mortar presence blame Amazon and the online...
Blogs
8 Trends That are Changing E-Commerce
With the demand for online shopping growing (more than half a trillion dollars in sales are projected by 2020), e-commerce merchants who sit idly...
Blogs
Co-Creation And The New Innovation
The renowned science fiction writer Sir Arthur Clark once said, “There is hopeful symbolism in the fact that flags do not wave in a...
Blogs
Parks Associates Highlights New Consumer Research At Pre-Show Research Workshop
Research from Parks Associates shows that while familiarity with smart home products is still low, there is more and more interest from consumers to...
Blogs
5 Steps To A Smarter Online Pricing Strategy
There are few things as important as your pricing strategy. Get it wrong and your business won’t survive. Get it even mostly right and...
Blogs
How To Solve Shopping Cart Abandonment
Within martech , 2016 was the year of personalization. It seemed that nearly every other article or blog post about e-commerce emphasized...
Blogs
Evolution In Electronics: The Growth Of Amazon-Owned Products
In the run-up to Black Friday 2016 and throughout the peak holiday shopping season last year, Amazon heavily promoted its own line of electronics...
Blogs
How To Prepare For Driverless Cars
While experts predict fully autonomous cars to be on the road by 2020, just about every automaker in the world is developing self-driving car...
Blogs
4 Simple Ways To Increase Customer Loyalty
It’ll never change: a standout customer service experience will always grow and maintain brand loyalty. No matter the size of the company, its industry,...
Blogs
Why All Retailers Need To Create A Seamless Online And In-Store Shopping Experience
Many national brick-and-mortar retailers are going through a tough time right now, to put it mildly. JCPenney, Kmart, Macy’s and Sears are all closing...
Blogs
3 Things Women Do That Unwittingly Sabotage Themselves & Other Women In The Workplace
This year’s Mobile World Congress in Barcelona, Spain, introduced a dedicated program for women called Women4Tech, which I hope other major conference organizers will...
Blogs
How Social Media Can Save Your Business (And We Don’t Mean By Tweeting)
Retail giants have had a rough year. While the economy continues to make gains, the stock market reaches record highs, and jobs reports put...
Blogs
What Apple Joining Wireless Power Consortium Means To Mobile (And More)
Apple has joined the Wireless Power Consortium, hinting that the next iPhone will support wireless charging. This is the first time Apple has confirmed involvement...
Blogs
What’s Next For VR
There are many current and upcoming trends swirling around virtual reality (VR) that will certainly give the buzzed-about technology staying power over the next...
Blogs
Unclogging The Wi-Fi Network
Consumers have long been promised a smart home that is connected, enhanced and in tune with their every want and need. But the truth...
Blogs
Helping Consumers Navigate The Connected Life
Today we are experiencing the challenges of an impersonal connected lifestyle, while mobile and at home. The amount of services, apps, brands and situations...
Blogs
The Connected-Home Window Is Open, But For How Long?
The potential for connected homes enabled by the Internet of Things (IoT) to become a major market opportunity is no longer in doubt. The...
Blogs
The Rent Generation’s Calling
“Generation Rent” is usually a term associated with the property market to refer to a generation of private renters who either cannot or chose...
Blogs
Laying The AI Groundwork For The Future Of Connected Cars
Technology, like geology, unfolds in eras. The ’90s were the era of the PC, and 2006 ushered in the era of the smartphone. Today,...