San Antonio — The Progressive Retailers Organization was at the Westin La Cantera Hill Coun
BALA CYNWYD, PA. — Pegasus announced two new Spring promotions to entice additional DirecTV customer enlistments.
The first promo, called "Spring Ahead With Starz!," offers customers a free month of Total Choice Starz! Programming. New residential subscribers can receive one month free of Total Choice Starz! when they purchase a DirecTV system and activate Total Choice programming.
The promotion runs through June 25 and can be combined with a separate "$100 Off Installation" offer.
Meanwhile, Pegasus began a loyalty reward program May 1 called "Pegasus Rewards." The program enables subscribers to earn points based on the number of pay-per-view events they order and their records for paying their bills on time. Points will be redeemable for prizes, including products and programming.