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JVC Promotes Sport Headphone Line With National Sponsorship of 15k/5k Race Series

WAYNE, NJ, February 2, 2016 – JVC is off and running with a promotional campaign to support its sport headphones line with sponsorship of a national series of 15k/5k races held in major markets across the U.S.

For a second year the brand is the exclusive headphone sponsor of the Hot Chocolate 15k/5k race series, produced by RAM Racing. Each race concludes with a post-race party where runners enjoy music, a family-friendly kid zone, hot chocolate and chocolate fondue with dippables. JVC is participating in 13 races in 2016, demonstrating its sports headphones at a finish line tent on race day and during the two-day expo that precedes each race where runners pick up their entry packet.

At each event JVC offers participants a chance to win JVC products by snapping photos with the JVC Gumy headphone mascot, Gumbo, and posting the photos to social media. Gumbo is also making visits to local Ronald McDonald Houses, the official charity for the Hot Chocolate 15k/5k.

JVC offers an extensive line of sport headphones, including Bluetooth, in-ear and ear clip models, all sweat- or water-proof and designed to stay securely yet comfortably in place while running and working out.

About JVCKENWOOD USA Corporation

JVCKENWOOD USA Corporation is a wholly-owned subsidiary of JVCKENWOOD Corporation and is a leading developer of imaging, home and car entertainment and navigation products for the consumer market, two-way radio communications systems for public safety, private industry and amateur users, and video equipment for the broadcast and professional markets. For detailed information, call JVCKENWOOD USA at 1-800-950-5005 or visit us at http://us.jvckenwood.com, www.kenwoodusa.com and www.jvc.com.

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