CE OEMs Face Dismal 2012

CE OEMs Face Dismal 2012

By Doug Olenick On Nov 19 2012 - 3:56pm

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New York – Low pricing will help keep consumer electronic market revenue for manufacturers just barely above water for 2012, according to IHS iSuppli.

Jordan Selburn, senior principal analyst for consumer platforms, is forecasting a 1.4 percent increase in sales this year by OEMs as these companies zero-in on attracting customers with low-ball pricing.

 

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