DOW Refreshes Brand With New Logo

TWICE Staff On Nov 9 2012 - 12:20pm

Tampa, Fla. - DOW Electronics announced today a refresh of its 53-year-old, iconic industry brand in the most significant update of its marquee identity in company history.
DOW’s new logo will appear at its locations, website, packaging, advertising and other marketing materials include “distinctly visual graphics and images that reflect the company’s focus on six core consumer electronic industry segments,” DOW said.
Those segments include satellite television, satellite broadband, home audio and video, car and marine audio and VoIP.