By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Evutec is debuting new lines of ultra-protective iOS device cases, including the first models on the market constructed with Dupont Kevlar fibers, the same material used in bulletproof vests. Kevlar is said to be five times stronger than steel on an equal weight basis, making the composite used in the Evutec Karbon S cases extremely lightweight and strong while not inhibiting cellular signal pass-through, the company said. A DuPont representative joined Evutec in its booth.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.
Las Vegas — Monster named Neal Bobrick president on Tuesday, a new position.
Bobrick will be responsible for executing the strategic vision of Monster and all day-to-day business operations globally, the company said. He was previously director of Monster Europe and has been with the company for nine years.
CES 2014 Las Vegas– VOXX International unveiled new in-car and on-the-go electronics, new takes on rear-seat entertainment systems, and a car-audio marketing partnership with automotive lifestyle brand DUB.
CES 2014 Las Vegas — Monster is moving into the TV business.
The audio company kicked off its 35th anniversary celebration during International CES with its usual cadre of celebrity appearances, bolstered by the announcement of new partnerships, new power products and, of course, new headphones.
With a nod to its legacy, head monster Noel Lee said the company also plans to bring back its old cables and old logo.
Brisbane, Calif. — Monster has launched an Instagram series that will feature a mix of conceptual stories, artist features and do-it-yourself videos.
The series launches under the new brand theme “#plugn,” for its Monster’s N-Tune headphone line. The company it plans to use the campaign to “showcase how today’s youth use music to inspire the art, fashion and culture they create.”
The series launched with a video called “Balloon Girl.” New content will post weekly.
New York — Acoustic Research is readying a new line of CE accessories targeted toward women, known as AR For Her.
The first product in the line will be a portable Bluetooth speaker shaped like a clutch with leather details and a face meant to mimic fabric. It will come in several designs: black or white quilted, white and pink polka-dot, blue or red studded, and leopard print. Retailers will also be able to choose customized colors, designs and patterns, the company said.
Acoustic Research is a Voxx International brand.
Seattle – Amazon today introduced a new program that allows Kindle buyers to design a personalized device cover.
Called Amazon Origami, the Kindle purchaser can either upload an image or choose from a variety of Amazon-supplied backgrounds, logos or designs.
Amazon Origami is offered at no additional cost to the cover being purchased and is available on covers for all of Amazon Kindle e-reader and tablet products.
Los Gatos, Calif. – Zepp Labs today has made available an app-powered multi-sport sensor and sports-specific mounts to track training data and improve performance.
The company is releasing three sports-specific packages, Zepp Baseball, Zepp Golf and Zepp Tennis, containing a sensor and a mount which attach to a bat, golf glove or racket, respectively, and deliver performance data such as swing speed, trajectory and tempo to the app running on a portable device.
San Ramon, Calif. –– The SD Association (SDA) has finalized a new class of memory cards certified and branded to support 4K Ultra High-Definition video products.
The new Ultra High Speed (UHS) Speed Class 3 (U3) symbol will indicate products capable of recording 4K by 2K video and will appear exclusively on SDXC UHS-I and UHS-II memory cards and devices and SDHC UHS-I and UHS-II memory cards and devices.
The UHS Speed Class 3 establishes a 30MBps constant minimum write speed.