Prefer Cameras: NPD
By Greg Tarr On Feb 21 2011 - 6:01am
PORT WASHINGTON, N.Y. –
A recent consumer study
conducted by The NPD Group found that despite the
growth of mobile phones with built-in cameras, the dedicated
camera remains the image-capture device of choice
by most consumers.
The finding was part of the market research company’s
December 2010 Imaging Confluence Study, which said
that digital still cameras account for the largest percentage
of photos taken, at 51 percent.
The mobile phone followed in second place, at 42 percent.