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A quick look around the just opened Flatbush, Brooklyn location of
| PRODUCT | WEEK TO MAY 20 | 2004 WEEK | % CHG. | WEEK TO MAY 27 | 2004 WEEK | % CHG. | WEEK TO JUN. 3 | 2004 WEEK | % CHG. | WEEK TO JUN. 10 | 2004 WEEK | % CHG. | WEEK TO JUN. 17 | 2004 WEEK | % CHG. | 24 WKS 2005 | 24 WKS 2004 | % CHG. |
| Total Color Television | 432,331 | 513,787 | -15.9 | 662,706 | 689,045 | -3.8 | 238,630 | 260,458 | -8.4 | 291,301 | 316,177 | -7.9 | 399,172 | 422,863 | -5.6 | 10,727,452 | 10,764,108 | -0.3 |
| Total Analog Direct View | 359,297 | 460,705 | -22.0 | 553,062 | 570,414 | -3.0 | 193,528 | 228,550 | -15.3 | 242,651 | 269,322 | -9.9 | 346,835 | 373,611 | -7.2 | 8,978,163 | 9,210,100 | -2.5 |
| Analog Color-Only | 310,032 | 395,501 | -21.6 | 400,684 | 482,075 | -16.9 | 146,442 | 196,921 | -25.6 | 193,810 | 234,267 | -17.3 | 274,582 | 328,890 | -16.5 | 7,785,199 | 8,422,467 | -7.6 |
| Analog TV/DVD Combo | 49,265 | 39,905 | 23.5 | 152,378 | 53,680 | 183.9 | 47,086 | 12,705 | 270.6 | 48,841 | 33,685 | 45 | 72,253 | 34,076 | 112.0 | 1,192,964 | 787,633 | 51.5 |
| Digital Television (1) | 73,034 | 53,082 | 37.6 | 109,644 | 118,631 | -7.6 | 45,102 | 31,908 | 41.4 | 48,650 | 46,855 | 3.8 | 52,337 | 49,252 | 6.3 | 1,749,289 | 1,554,008 | 12.6 |
| Total VCR | 124,932 | 202,593 | -38.3 | 176,953 | 291,254 | -39.2 | 84,285 | 113,754 | -25.9 | 91,822 | 119,777 | -23.3 | 84,838 | 100,734 | -15.8 | 2,668,146 | 3,486,876 | -23.5 |
| Total Home VCR (2) | 29,677 | 87,383 | -66.0 | 35,825 | 113,422 | -68.4 | 14,142 | 46,751 | -69.8 | 22,976 | 47,653 | -51.8 | 15,129 | 44,143 | -65.7 | 601,571 | 1,051,652 | -42.8 |
| VCR Decks (3) | 29,677 | 62,084 | -52.2 | 35,825 | 78,763 | -54.5 | 14,142 | 27,827 | -49.2 | 22,976 | 46,283 | -50.4 | 15,129 | 33,498 | -54.8 | 601,571 | 1,051,652 | -42.8 |
| Camcorders | 95,255 | 115,210 | -17.3 | 141,128 | 177,832 | -20.6 | 70,143 | 67,003 | 4.7 | 68,846 | 72,124 | -4.5 | 69,709 | 56,591 | 23.2 | 2,066,575 | 2,435,224 | -15.1 |
| Total DVD (4) | 264,303 | 424,640 | -37.8 | 727,318 | 585,708 | 24.2 | 354,369 | 197,279 | 79.6 | 278,564 | 289,721 | -3.9 | 225,803 | 249,718 | -9.6 | 6,290,340 | 7,550,469 | -16.7 |
| DVD Players (5) | 215,038 | 384,735 | -44.1 | 574,940 | 532,028 | 8.1 | 307,283 | 184,574 | 66.5 | 229,723 | 256,036 | -10.3 | 153,550 | 215,642 | -28.8 | 5,097,376 | 6,762,836 | -24.6 |
| (1) 2004 data omits LCD TV and plasma displays, which were included in 2003 numbers (2) Includes TV/VCR Combos (3) Does not include digital VCRs (4) Includes DVD players, TV/DVD combos, TV/DVD/VCR combos and DVD/VCR combos (5) Includes standalone DVD and DVD/VCR ©TWICE 2005 | ||||||||||||||||||
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