A quick look around the just opened Flatbush, Brooklyn location of
| PRODUCT | WEEK TO MAR. 26 | 2003 WEEK | % chg. | WEEK TO APR. 2 | 2003 WEEK | % chg. | WEEK TO APR. 9 | 2003 WEEK | % chg. | WEEK TO APR. 16 | 2003 WEEK | % chg. | 15 WEEKS 2004 | 15 WEEKS 2003 | % chg. |
| Total Analog Color | 597,945 | 370,771 | 61.3 | 527,572 | 675,699 | -21.9 | 281,381 | 313,015 | -10.1 | 331,086 | 302,362 | 9.5 | 6,472,080 | 6,296,818 | 2.8 |
| Total Analog Direct View | 597,945 | 362,587 | 64.9 | 527,572 | 658,777 | -19.9 | 281,381 | 309,134 | -9.0 | 331,086 | 280,538 | 18.0 | 6,466,385 | 6,169,551 | 4.8 |
| Analog Color-Only | 513,084 | 318,116 | 61.3 | 470,540 | 555,130 | -15.2 | 235,506 | 271,798 | -13.4 | 307,260 | 261,091 | 17.7 | 5,514,114 | 5,094,422 | 8.2 |
| Analog TV/VCR Combos | 29,655 | 29,051 | 2.1 | 57,032 | 103,647 | -45.0 | 5,769 | 20,615 | -72.0 | 23,826 | 19,447 | 22.5 | 487,463 | 800,031 | -39.1 |
| Analog TV/DVD Combo | 55,206 | 15,420 | 258.0 | 81,861 | 35,235 | 132.3 | 40,106 | 16,721 | 139.9 | 35,098 | 17,000 | 106.5 | 464,808 | 275,098 | 69.0 |
| Digital Television (1) | 85,124 | 51,481 | 65.4 | 95,194 | 86,664 | 9.8 | 46,126 | 27,455 | 68.0 | 71,141 | 41,263 | 72.4 | 1,092,579 | 747,327 | NA |
| Total VCR | 267,834 | 293,756 | -8.8 | 275,230 | 549,487 | -49.9 | 136,332 | 255,403 | -46.6 | 163,729 | 223,847 | -26.9 | 2,597,706 | 4,303,379 | -39.6 |
| Total Home VCR (2) | 99,670 | 175,488 | -43.2 | 107,769 | 364,586 | -70.4 | 35,010 | 105,139 | -66.7 | 48,912 | 106,539 | -54.1 | 1,129,714 | 2,827,213 | -60.0 |
| VCR Decks (3) | 70,015 | 146,437 | -52.2 | 50,737 | 260,939 | -80.6 | 29,241 | 84,524 | -65.4 | 25,086 | 87,092 | -71.2 | 642,251 | 2,027,182 | -68.3 |
| Camcorders | 168,164 | 118,268 | 42.2 | 167,461 | 184,901 | -9.4 | 101,322 | 150,264 | -32.6 | 114,817 | 117,308 | -2.1 | 1,467,992 | 1,476,166 | -0.6 |
| Total DVD (4) | 495,894 | 283,479 | 74.9 | 602,933 | 606,476 | -0.6 | 243,183 | 302,332 | -19.6 | 234,536 | 233,840 | 0.3 | 4,443,015 | 3,931,744 | 13.0 |
| DVD Players (5) | 440,688 | 268,059 | 64.4 | 521,072 | 571,241 | -8.8 | 203,077 | 285,611 | -28.9 | 199,438 | 216,840 | -8.0 | 3,978,207 | 3,656,646 | 8.8 |
| (1) 2004 data omits LCD TV and Plasma Displays, which were included in 2003 numbers (2) Includes TV/VCR Combos (3) Does not include digital VCRs (4) Includes DVD players, TV/DVD combos, TV/DVD/VCR combos and DVD/VCR combos (5) Includes standalone DVD and DVD/VCR ©TWICE 2004 | |||||||||||||||